A tighter, more intimate show with a buyer profile all its own — and staffing needs that differ from Lauderdale.
Palm Beach rewards intimacy. The docks are shorter, the crowd is more local, and the conversations tend to be longer and more serious than the volume-driven pace of a larger show.
That changes the staffing formula. Fewer greeters, more product-literate hosts. A single exceptional ambassador on a 90-foot display often outperforms a team of three at Lauderdale scale.
Weather planning matters here more than most realise. Spring heat on an exposed dock is unkind to both crew and guests, and rotations should be built with shade and hydration in mind.
For builders using Palm Beach as a soft launch before the autumn circuit, it is also the ideal week to trial new crew before the season proper begins.